Privacy Policy
Effective Date: 12th June 1996
Website: https://www.lafee.com & www.bevgardien.com
BBH Spirits Ltd (“we”, “our”, “us”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, process, and safeguard your information when you visit our website or make a purchase.
1. Who We Are
BBH Spirits Ltd (licensee)
Registered in England & Wales
Company Number: 3211052
Registered Office: Bayford Hall Coach House, Bayford, Herts, SG13 8PR
Email: contact@lafee.com
We are the data controller for personal information collected through this website.
2. Information We Collect
When you interact with LaFée.com, we may collect:
a) Information You Provide Directly
Name, address, and contact details
Date of birth (to confirm you are over 18)
Payment information (processed securely via third-party providers)
Order history and preferences
Enquiries and customer service requests
b) Information Collected Automatically
IP address and device data
Browser type and settings
Pages visited and actions taken on our website
Cookies and similar technologies (see our Cookie Policy)
c) Marketing Preferences
With your consent, we may collect information on how you interact with our marketing emails and adverts.
3. How We Use Your Data
We process your data to:
✅ Fulfil your orders and deliver products
✅ Process payments securely
✅ Confirm you are legally allowed to purchase alcohol
✅ Send updates on your order status
✅ Respond to enquiries and provide support
✅ Improve website performance and user experience
✅ Send marketing communications (only if you consent)
4. Lawful Basis for Processing
We process your data under one or more of the following legal bases:
Contractual necessity — to fulfil your orders
Legal obligations — e.g. age verification for alcohol sales
Legitimate interests — to improve products, services, and security
Consent — for marketing and cookies
5. How We Share Your Data
We do not sell your personal data.
We may share data with trusted third parties only when necessary to:
Process payments (e.g. Stripe, PayPal)
Deliver orders (e.g. Royal Mail, DPD)
Manage marketing campaigns (if consented)
Comply with legal obligations
All partners comply with GDPR and handle your data securely.
6. International Transfers
If you are outside the UK, your data may be transferred securely to fulfil international deliveries. We ensure appropriate safeguards are in place in line with GDPR requirements.
7. Data Retention
We keep your data only as long as necessary:
For orders: 6 years (for accounting and legal purposes)
For marketing: until you withdraw consent
For inactive accounts: deleted after 24 months of inactivity
8. Your Rights
Under UK GDPR, you have the right to:
Request access to the data we hold about youCorrect inaccurate data
Request deletion (“right to be forgotten”)
Restrict or object to processing
Withdraw marketing consent at any time
To exercise your rights, email [Insert Contact Email].
9. Security
We use appropriate technical and organisational measures to keep your data secure, including SSL encryption, secure payment gateways, and restricted server access.
10. Contact & Complaints
If you have any concerns, please contact us:
Email: contact@lafee.com
If you are not satisfied, you can contact the UK Information Commissioner’s Office (ICO) at https://ico.org.uk.
